ContentSample listingVerified financials
Home-improvement & tools review site
Remote · US traffic
This is a sample listing. Its figures and details are illustrative, to show how a verified asset is presented on moneylistings.
Asking price
$428,000
TTM revenue
$192,000
TTM profit
$158,400
Profit / month
$13,200
Multiple
2.7×
Age
9 yrs
The asset
Nine years of buying guides and how-to content for people renovating, repairing, and upgrading their homes — power tools, workshop gear, and DIY project walkthroughs. The library is large enough that most pages keep ranking with only occasional touch-ups, so traffic holds steady without a constant drumbeat of new posts. Affiliate income is spread across Amazon, several tool-manufacturer programs, and a display-ad network, so no single deal determines the outcome. A part-time freelance writer handles updates and new posts; the owner's role is mostly editorial approval and partner relationships.
Why it's worth a look
- 320,000 monthly visits, split across a wide spread of tool and DIY keywords
- No single affiliate deal is allowed to grow past roughly a third of monthly income — the six manufacturer and marketplace partnerships are kept deliberately balanced
- Over 400 articles in the library, most needing only light annual updates
- 29,000 subscribers get a note whenever a major tool brand runs a sale worth flagging
What's included
- Admin access to the domain, the publishing backend, and wherever it's currently hosted
- Everything ever published on the site — over 400 posts — along with the schedule showing what publishes next
- Login access to the Amazon Associates account and each manufacturer's affiliate portal, with commission notes for all six
- The email list and its ESP account, along with contact info for the freelancer who handles most new posts
Risks, stated plainly
- Rankings and traffic move with Google's core algorithm updates
- Search interest in home projects climbs every spring and tapers off once winter sets in, so revenue isn't flat month to month